At a time when online visibility is critical to business success, Tobias from Blend Studio faced a big challenge: How could he easily get his customers to leave reviews that would help improve his local SEO and attract more new customers? The solution came in the form of our products in taplink. We offer innovative cards and stands that enable customers to easily leave reviews using NFC technology.
How taplinks cards and stands simplify the collection of customer reviews
We, at taplink, have developed a smart solution where customers in Blend Studio can simply place their mobile phones on one of the strategically placed stands in the store. Using NFC technology, customers are instantly taken to Blend Studio's Google review page, where they can leave a review with just a few clicks. This makes the whole process simple and hassle-free for customers who might otherwise have forgotten to write a review later.
How customer reviews boost local SEO
For Tobias, it was important to understand how customer reviews directly affect his company's visibility online. Reviews act as digital word-of-mouth recommendations, and Google sees them as a sign that the business is relevant and reliable in the local area. With our innovative NFC solutions, it became much easier for Blend Studio to get more customers to leave positive reviews, which ultimately strengthened their ranking on Google.
The results: A 130% increase in the number of reviews
After implementing taplink's cards and stands, Tobias saw an impressive 130% increase in reviews in just one month. Not only did this improve Blend Studio's online visibility, but it also attracted more customers who were convinced by the many positive reviews. The stands can be placed anywhere in a store, where it makes sense for the individual company, and where the customer automatically gets an incentive to talk about their experience.
Taplink and NFC technology: An investment in the future
This investment in our products proved to be a game changer for Blend Studio. Tobias could now offer his customers an easy and intuitive way to interact with his business, which ultimately led to a significant increase in both customer reviews and customer satisfaction.
